by Robert Callesen | Aug 11, 2022 | digital marketing
Have you ever questioned why multinational corporations enjoy such widespread acclaim? The interesting reality is that most global corporations had humble beginnings as small businesses. Then, what key strategy contributes to this success? As a small...
by Robert Callesen | Dec 5, 2018 | digital marketing, social media marketing
First and foremost, business owners should understand that Social Media is “social” in nature. Aside from Facebook Ad Sets or Boosts, social media posts should be created to attract more fans, and not necessarily try to sell them anything. Done correctly,...
by Robert Callesen | Dec 4, 2018 | digital marketing, local listings
Local SEO (search engine optimization) is often times over-looked by small business owners. Perhaps, this is because they may not fully understand what SEO is or how powerful it can be – if done right. I’ve heard many business owners (especially startups)...